Advanced Language Translation Announces Strategic Partnership with Cross China (USA)

Rochester , NY -- As the result of increased demand for translation and localization services into Chinese, Advanced Language Translation has entered into a strategic partnership with Cross China (USA), Inc., a provider of business consulting and sourcing services for U.S. companies doing business in China.

Scott Bass, president of Advanced Language, said of the partnership, "Over forty percent of Advanced Language's clients are doing business in China. They are all quickly learning that to succeed there they need to confront business and cultural differences. In addition to our language services they also need business and cultural consulting. We are fortunate to have a locally owned firm such as Cross China, who can help us support our Western New York and national clients."

One service offered by Cross China is a multi-day workshop which addresses such topics as the current business climate in China, key historical and sociopolitical events that have shaped China, cultural values, cross-cultural interaction, negotiating, developing business relationships, project management and managing China sourcing.

Reciprocally, Advanced Language will provide language management services to Cross China clients who need translation and localization services for technical, marketing and product documentation for China.

About the companies:

Advanced Language Translation Inc. is an ISO 9001:2000-certified translation and localization services provider. Founded in 1994 Advanced Language remains focused on innovation by researching new software and multimedia applications to expedite the translation process in print, on the Web and in software interfaces. For more information on Advanced Language Translation visit their website at www.advancedlanguage.com or call 1-800-719-0907 or +1-716-882-1920.

Cross China (USA) Inc. provides business and cultural consulting services to U.S. companies pursuing business in China. Cross China has over 20 years of US-China business experience, bilingual experts, and on-site support in both the U.S. and China. Their areas of expertise include supply chain management, market development, strategic acquisitions and China business management. For more information visit www.crosschinausa.com or call +1- 585-377-2701.

<Back